​Providing a reliable, fast and user-friendly interface, the service will allow customers to have access to the Cairo/Alexandria stock market through the Internet connection provided by EFG Hermes. 'The new service provides our customers with real-time market information, enabling them to access trade execution details and to track their portfolios online without having to go through a broker,' said Mamdouh El Baz, Managing Director -Online for EFG Hermes in the region. 'They will also be able to eliminate bad deliveries and counterfeit signatures.' Additional benefits include an attractive commission, as well as same day trading through contact centre 16900. Trading volumes have grown 10 fold since the launch of Hermes Online Trading in the UAE in May 2006, demonstrating the growing role of technology in brokerage and other financial services. Now EFG Hermes customers in Egypt will also benefit from the fastest, fully functional trading service in the Middle East, which is supported by a full-fledged call centre and an in-house built front-through-backend multi-currency, multi-market system. El Baz explains that the Hermes Online service allows for access to the EFG Hermes streamer, and will allow traders in Egypt to make use of available support in Dubai as well as the possibility to cross trade with the Dubai financial market, along with better access to EFG Hermes products (IPO's, private equities...,) 'We have just completed a successful soft-launch of the Hermes Online Trading service in Egypt, and now we look forward to fully rolling out the service to our customers,' said El Baz. 'With a growing interest in Egypt in trading stocks, and now the availability of a faster more accessible service for current and potential customers to access the market from any Online location throughwww.hermesonline.com, we speculate much interest in the Hermes Online Trading service.'